Launch of WA product Range
Knoll is recognized internationally for creating workplace furnishings that inspire, evolve and endure. Our commitment to innovation and modern design has yielded a comprehensive portfolio of office systems, seating, files and storage, tables and desks, wood casegoods, textiles and accessories.
This event aimed to achieve a number of goals; to the mark the re-emergence of Knoll as an iconic yet cutting edge brand; to educate the audience about the new WA product and to give guests a great party.
The event was held at the Farmiloes building in Clerkenwell, an iconic building often used for film shoots. Strong & Co designed and managed the party, working in collaboration with Knoll on branded areas and theatrical aspects.
The party comprised of Seminar and Lounge area, Display zones, Reception Bar and Window displays. We built pop-up kitchens for Michelin starred chefs and put in all the infrastructure including building-wide heating.